THE BEST AFFILIATE PROGRAM
Welcome to PlayAttack — the best affiliate program you will ever work with.
With PlayAttack will get access to top casino brands delivering an excellent player value, and get paid twice per month! Our commission plans are generous, so you can focus on delivering quality traffic to our brands.
Here’s why we’re the best affiliate program on the market:
At PlayAttack Affiliates we offer three payment plans for you to choose from:
— Revenue Share
Let’s have a look at all of them.
Revenue Share Payment Plan
The Revenue Share plan (RevShare) refers to a payment type in which affiliates receive a pre-determined percentage of commission for their lead’s activity.
At PlayAttack Affiliates, the RevShare commission plan is active for the lifetime of the lead. Therefore, this payment plan can guarantee you high payouts should you manage to refer active players to our casino brands.
Affiliate programs within the iGaming industry use different ways to calculate the RevShare percentage. The PlayAttack Affiliate Program pays you a portion of the Net Gaming Revenue that is calculated based on the number of first-time depositors referred by you to our casino brands.
Here’s how this works:
|New players (current month)||Default %|
The percentage of branded traffic is limited to 25% regardless of the number of players attracted within the previous period.
PlayAttack is pretty generous when it comes to its RevShare offer. You can earn up to 55% in RevShare from the client’s activity for their entire lifetime.
How is the Net Gaming Revenue calculated?
Net Gaming: Your player’s bets minus winnings.
Net Gaming Revenue means Net Gaming minus the following:
- any charge-backs/refunds initiated by the players;
- any bonuses and promotions offered to the players;
- the transaction fees, calculated as % of the total volume of Deposits and Withdrawals;
- the provider fees, calculated as % of Net Gaming;
- the administration fee, calculated as % of Net Gaming
An affiliate refers twelve players to one of our casino brands during one calendar month. The 12 players deposited a total amount of $3.500 and withdrew $2.600. The leads received a combined total of $400 in bonuses. The Net Gaming rate is $1.300 and there were no chargebacks or refunds. The NGR will be calculated based on the following formula:
- NG – Bonus – (In + Out)* Transactions% – NG* Providers% – NG * Admin fee%
Let’s assume that the Transaction fee is 5%, the Providers fee is 15% and the Admin fee is 1%.
- NGR = $1.300 – $400 ($3.500 + $2.600)*5% – $1.300*15% – $1.300*1% = $1.300 – $400($6.100)*5% – $1.300*15% – $1.300*1% = $1.300 – $400 – $305 – $195 – $13 = $387
Since the affiliate has driven a total number of 12 players to our casino brands, he qualifies for the 50% RevShare commission plan.
Therefore, the revenue of the Affiliate amounts to $387*50% = $193.5.
CPA Payment Plan
The Cost Per Action/ Cost Per Acquisition (CPA) plan is a commission model that is paid to an affiliate when their lead takes a specific action.
At PlayAttack Affiliates, the CPA plan refers to the one-time payment made to an affiliate account for each new referral. Your leads need to perform a chain of actions for you to receive your payment. Firstly, they must land on one of our brands by following the unique tracking link associated with your affiliate account. Secondly, they will need to sign up and deposit the minimum amount required.
How is the CPA amount decided?
The CPA rate is a product of an agreement between PlayAttack and the affiliate. The fixed one-time payment that the affiliate receives from PlayAttack depends on factors such as market situation, traffic quality, the value of the leads, and the geo-location. Hence, the CPA amount might differ across affiliates.
If you agree to receive a specific amount x for every lead that becomes a first-time depositor, your revenue is the number of customers you’ve driven to our brand multiplied by the amount x.
You brought 10 leads to one of our casino brands within the current month, and all of them have deposited the minimum required amount. Consequently, your profit is 10x.
However, if 10 people visited the website, but only 5 registered and only two made the deposit, the profit is to 2x since only two out of your ten leads performed the desired action.
Our Affiliate Managers monitor your leads to make sure they meet the existing guidelines. Read our Terms & Conditions to familiarize yourself with all the aspects that need to be considered when driving traffic to our casino brands.
Hybrid Payment Plan
The hybrid commission type refers to the combination of the two plans, as mentioned above — CPA and RevShare. Accordingly, with the hybrid plan, you get both the stability of receiving a fixed amount for each lead and the potential to earn for the player’s lifetime.
Typically, each component pays a lower rate with this commission type as compared to the individual CPA or RevShare rate. This, however, is a reasonable downside since you get the benefits from both payment plans. Consequently, you can start off with a hybrid deal if you’re unsure which payment plan to choose.
How to calculate your Affiliate profit when you’re on a Hybrid Payment Plan?
If you have redirected five (5) qualifying leads, your CPA is $20, the RevShare is %30 and the NGR amounts to $600, your revenue is:
- Affiliate Profit = (Number of qualifying leads * CPA rate) + (%RevShare * NGR) = 5*$20 + 30%*$600 = $100 + $180 = $280
Most of the affiliate programs pay their affiliates once at the end of the calendar month. However, PlayAttack Affiliates gives you the possibility to get paid twice per month if you choose so.
Payments are automatically processed twice a month by default — at the beginning of the month and towards the middle. The first payment is made on the 5th and the second payment on the 20th of the calendar date.
For the second payment period (20th), the payment is processed from the 1st to the 15th of the month. For the first payment (5th), the revenues are prepared for the period from the 16th to the 30th or the 31st included.
Note that you can edit your payment preference to only receive your payment at the beginning of the month under your Payment Settings in your profile.
Should the payment date fall on a Saturday or a Sunday or a bank or public holiday in Seychelles, the payment will be processed on the following working day. For more info on the payouts, visit the relevant Terms and Conditions (Payment and Commission structure) section.
Here at PlayAttack Affiliates, you don’t have to worry about negative carryover! Our affiliate program does not carry over your negative balance onto the next month.
What is carryover?
Most of the affiliate programs pay at either the end or the beginning of the calendar month. Therefore, if you earned $2,000 in February, for example, the affiliate program will pay you at the end of February or the beginning of March.
However, what happens if your balance in February was negative? With some affiliate programs, that would mean that your negative balance will continue to exist until you earn enough to neutralize it.
PlayAttack, however, does not carry over your negative balance onto the next month. Even if you had an unfortunate month, because, for example, one of your leads had a colossal casino win, you get to start the next calendar month from scratch.
In this way, your monthly losses are neutralized, and you can still earn big when you drive new players to our casino brands.
All negative carry-overs are canceled on the 1st calendar date of the month.
The Player Lifetime value (LTV) is an important concept in the world of affiliate marketing.
Given that PlayAttack offers up to 55% in RevShare for the client’s lifetime activity on the platform, the affiliates would want to be sure that our casino brands are keeping their players happy and active. In this way, their earning potential will grow substantially.
It’s in the best interest of our casino brands, the PlayAttack affiliate platform itself, and the affiliate to extend the player LTV. This can be achieved by ensuring that the casino brands are adhering to the highest standards. This is especially vital in such a competitive industry as iGaming.
It’s never enough to make a player visit the website. The main goal is to make sure that the player will spend time on the site, deposit, and will be offered enough incentives to keep playing.
Driven by the ambition to become the best affiliate program in the industry, we’ve partnered up with the best. Both SlotV and Frank Casino have been doing a great job in maintaining a close, trustworthy relationship with their players.
They have managed to gain the loyalty of their players and make them come back to the websites by featuring amazing promos and tournaments on their platforms.
Hence, given the reputation of our brands, our existing and future partners can stop worrying that their leads will only generate a one-time profit. All PlayAttack partnerships come with an excellent player value!
Founded in 2017, SlotV has already established itself as a reliable casino operator owing to its user-friendly approach, an extensive list of casino titles from leading game providers, and fast payouts.
The website is supported in various languages making it easy for the users to navigate through the current offers and the supporting content.
Should you drive traffic to this casino brand, you have the guarantee that your players are being treated most professionally thanks to the dedicated customer support team available to answer their questions 24/7.
The players will be accompanied by Victor, and his dog Winner, who take care of the entertainment and make this casino experience unforgettable.
Founded in 2014, Frank Casino displays a broad international appeal thanks to the various supporting languages it operates in.
Frank Casino features a vast number of casino games to choose from —both slot games and live casino options.
Undoubtedly, your players will not be left out of options should they choose to sign up with this casino operator.
Frank Casino is available from both the comfort of their homes and from their pocket since it has a user-friendly mobile version. It is, therefore, easily accessible should your players like to give it a spin during the commute or break time.
This casino features a huge variety of payment options and a dedicated customer support team that will assist your players anytime. Additionally, Frank Casino has some great offers and tournaments for your leads to enjoy.
Owing to its transparency and responsible approach, Frank Casino has undoubtedly managed to climb its way to the top.
Our partner casinos – SlotV and Frank Casino – offer a wide selection of games to choose from: be it slot games or live dealer casino games. These come from an extensive list of the most reputable providers in the iGaming industry including but not limited to:
— 2 By 2 Gaming
— BTG (Big Time Gaming)
— Chance Interactive
— EGT Interactive
— Evolution Gaming
— High 5 Games
— JFTW (Just for the Win)
— Lightning Box
— Old Skool Studios
— Pragmatic Play
— Push Gaming
— Realistic Games
— Red Tiger
— Scientific Games
— Side City Studios
— Tom Horn
— Triple Edge
What are you waiting for? Join the PlayAttack Affiliates — a platform that will become the best affiliate program you will ever work with!